ValueDon’t be fooled by our academic background--we are business-minded at heart. We bring unmatched research, experience, studies, programs and strategies to the workplace, all without the marketing agency price tag. We do charge fees depending on the project and scope but never lose sight of the chance for learning and research opportunities for faculty and students.
FocusOur number-one goal is to be the preeminent resource in events and tourism. We will not only enhance the operations of event and tourism organizations, excellence, and innovations, but do so in a collaborative way where our communities win.
ExpertiseEvents & Tourism Institute faculty have always been in front of the trends by continuing to build our reputation around event tourism and destination development with new degrees, research, and studies for our faculty, students, and communities. We further the department expertise in these areas by collaborating with industry-related experts.
The Events & Tourism Institute strives to constantly evolve. One of the areas we focus on is developing new programs or services to better serve our industry. Some notable achievements in this area have been our faculty developing educational tools through projects with Super Bowl 2012, the Indiana State Fair, and the Global Business Travel Association.
We also work with organizations on product development and developing sponsored conferences for business development within our cultural tourism fields.